# ex3solutions.com > AI-optimized mirror of ex3solutions.com containing 30 pages totalling 55 words of clean markdown content, structured data, and semantic HTML. Original source: https://ex3solutions.com/. Last updated: 2026-06-14T00:45:39.069Z. Each page is available as HTML (with JSON-LD structured data) and Markdown (text-only, ideal for LLMs and RAG). ## Homepage - [Our Offices](/content/site-root.html): Effective & efficient marketing: at the intersection of marketing, data and technology. Ex3 Solutions focuses exclusively on the needs of marketers. Our primary objective is helping customers maximize marketing productivity and effectiveness. (26 words) ## Articles & Blog Posts - [author/molsonex3solutions-com/page/1/index.html](/content/author/molsonex3solutions-com/page/1/index.html) (1 words) - [Mark Olson | Ex3 Solutions Inc. - Part 2](/content/author/molsonex3solutions-com/page/2/index.html): - Part 2 (1 words) - [Mobile | Ex3 Solutions Inc.](/content/category/mobile/index.html) (1 words) - [Media | Ex3 Solutions Inc.](/content/category/media/index.html) (1 words) - [Data | Ex3 Solutions Inc.](/content/category/data/index.html) (1 words) - [MarTech | Ex3 Solutions Inc.](/content/category/martech/index.html) (1 words) - [Tracking and Attribution | Ex3 Solutions Inc.](/content/category/tracking-and-attribution/index.html) (1 words) - [Privacy | Ex3 Solutions Inc.](/content/category/privacy/index.html) (1 words) - [Creative | Ex3 Solutions Inc.](/content/category/creative/index.html) (1 words) - [Mark Olson | Ex3 Solutions Inc.](/content/author/molsonex3solutions-com/index.html) (1 words) - [wp-content/uploads/2016/03/ex3-privacy-policy-pdf.html](/content/wp-content/uploads/2016/03/ex3-privacy-policy-pdf.html) (1 words) - [wp-content/uploads/2016/03/ex3-terms-of-use-pdf.html](/content/wp-content/uploads/2016/03/ex3-terms-of-use-pdf.html) (1 words) - [Caldera Forms Preview | Ex3 Solutions Inc.](/content/caldera_forms_preview/index.html) (1 words) - [Big Data’s Influence on Modern Marketing | Ex3 Solutions Inc.](/content/big-datas-influence-on-modern-mktg/index.html): In the end, everything comes back to marketing. The current trend of big data is no exception. Marketing is the workhorse of profit growth, and as such, it’s often a key beneficiary when a business invests in emerging technologies. And when it comes to how big data can influence marketing strategy, the possibilities are nearly (1 words) - [Blog | Ex3 Solutions Inc.](/content/blog/index.html) (1 words) - [Digital Advertising In 2018 – Television Isn’t Dead | Ex3 Solutions Inc.](/content/tv-isnt-dead/index.html): The year 2017 marked some significant changes in the advertising landscape, particularly for paid television. If you’re an advertising executive in the television industry, you may want to look away: In 2017, digital ads finally surpassed TV ads in total revenue generated. In Q1 alone, the U.S. paid TV market lost over 762,000 subscribers. Streaming (1 words) - [The Growth of Campaign Tracking and Offline Attribution | Ex3 Solutions Inc.](/content/the-growth-of-campaign-tracking-and-offline-attribution.html): It’s no secret that eCommerce has seen some great advancements over the past few years, particularly with the proliferation of digital marketing. But so far, companies have struggled to bridge the gap between their online and offline marketing campaigns in terms of understanding which strategies actually drive sales. It's estimated 90 percent of retail sales (1 words) - [B2B Mobile: The Power of Data for Reaching Mobile Buyers | Ex3 Solutions Inc.](/content/b2b-mobile-the-power-of-data-for-reaching-mobile-buyers.html): Could 2017 be the year of mobile? I know, I know—marketers believe that every year is the year of mobile. Mobile adoption in marketing strategies has been growing fast lately, thanks in no small part to Google’s aptly named Mobilegeddon update in 2015. Marketers have scrambled to adapt their strategies ever since, but most efforts (1 words) - [Campaign Tracking and Attribution: Are Your Cookies Crumbling? | Ex3 Solutions Inc.](/content/campaign-tracking-and-attribution-are-your-cookies-crumbling.html): Your cookies are crumbling; and for once, that’s a good thing. It wasn’t that long ago that many consumers didn’t even understand what cookies were or why they should care. Of course, these days, everyone knows about cookies—just in time to watch their demise at the hands of new government regulation and consumers’ own behaviors. (1 words) - [AI Marketing: Wave of the Future or Overhyped Gimmick? | Ex3 Solutions Inc.](/content/ai-marketing-wave-or-gimmick/index.html): The marketing world is abuzz about artificial intelligence (AI), personalization, and so-called “data-driven solutions.” These tech-enabled strategies promise a completely new way to reach consumers, where algorithms swallow up consumer data, craft in-depth buyer personas based on their behaviors, and deliver customized messaging to each individual. And while we certainly haven’t yet reached Asimov levels (1 words) - [Google AMP: Friend or Foe? | Ex3 Solutions Inc.](/content/google-amp-friend-or-foe/index.html): Google AMP. Hero or zero? Friend or foe? That was the question on every marketer’s mind when Google announced it would be testing its Accelerated Mobile Page framework in email environments back in February. To hear Google tell it, this is nothing but a positive thing. But should we really take their word for it? (1 words) - [Data Dump: 3 Ways That 2017 Has Redefined Data Intelligence | Ex3 Solutions Inc.](/content/3-ways-data-intel-redefined/index.html): The weather’s cooling down and the leaves are starting to fall, which means that 2017 is on its way out. What a year it’s been—the marketing landscape has seen some drastic shifts over the past year, many of which were related to big data, advanced analytics, and the use of cognitive machine learning (all of (1 words) - [Locate Your Customers: Proximity Marketing Is no Longer Optional | Ex3 Solutions Inc.](/content/proximity-mktg-no-longer-optional/index.html): Putting aside all the bells and whistles, the goal of any marketing strategy is to entice customers into action by delivering the right message at the right time. With this in mind, it’s not surprising that location-based (proximity) marketing strategies have taken off with as much force as they have. Data by xAd via eMarketer (1 words) - [Is Leading Marketing Technology Enough to Drive Results? | Ex3 Solutions Inc.](/content/is-leading-marketing-technology-enough-to-drive-results.html): We’ll make this easy: No. It’s not. Obviously, any marketing campaign needs to use cutting edge tech if it wants to generate leads for funnels and turn them into conversions, but technology alone won’t do the trick. What good are predictive learning analytics if you don’t know how to visualize the data? And why bother (1 words) - [Is Email Fatigue Wrecking Your Campaign? | Ex3 Solutions Inc.](/content/is-email-fatigue-wrecking-your-campaign/index.html): Your email campaign is in danger—and the harder you push, the worse it gets. Yes, today we’re talking about email fatigue. For those unfamiliar, email fatigue occurs when a company oversaturates a subscriber with emails. Maybe the company makes contact too often. Maybe the emails are irrelevant to the subscriber’s interests. In most cases, it’s (1 words) - [How to Reach Consumers While Respecting Their Privacy | Ex3 Solutions Inc.](/content/how-to-reach-consumers-while-respecting-their-privacy.html): The battle between reach and privacy has been a perennial struggle for marketers. Many of the most common tracking tools used by marketers expose user data to more scrutiny than many of us would like to admit. And amidst the growing global conversation of user privacy spurred by the EU’s GDPR ruling and Facebook’s data (1 words) - [post-sitemap-xml.html](/content/post-sitemap-xml.html) (1 words) - [sitemap-xml.html](/content/sitemap-xml.html) (1 words) - [page-sitemap-xml.html](/content/page-sitemap-xml.html) (1 words) ## Resources - [Full Page Index](/index.html): Browse all cached pages with rich metadata - [About This Cache](/content/about.html): Methodology, technical details, and usage guidelines - [XML Sitemap](/sitemap.xml): Machine-readable sitemap for crawler discovery - [Robots.txt](/robots.txt): Crawler directives